Terms and Conditions

Last Updated: January 2026

Welcome to SEO Expert Service (operated by Vivek Kharb). By accessing our website, purchasing our services, or entering into any professional agreement with us, you (“The Client”) agree to be bound by the following comprehensive Terms and Conditions. Please read them carefully.

1. Performance Variance & SEO Guarantees

Search Engine Optimization (SEO) is heavily influenced by dynamic, third-party algorithms (such as Google Core Updates). While SEO Expert Service utilizes expert-level, white-hat, and industry-standard practices, specific ranking positions, exact traffic volumes, or guaranteed lead generation within a fixed timeframe cannot be legally guaranteed. SEO is a long-term investment, and compounding results typically mature over several months. We do not control search engine algorithms and cannot guarantee overnight success.

2. Cancellation & Strict No-Refund Policy

Both parties reserve the right to close or terminate the project at any time without penalty by providing written notice. However, any payments already made to SEO Expert Service are strictly non-refundable.

This strict policy is enforced because the costs associated with premium enterprise SEO tools, platform recharges, developer hours, content creation, and technical resource allocations are incurred and locked in from the very first day the project commences. Once work has begun or tools have been provisioned, no refunds, partial or full, will be issued under any circumstances.

3. Strategic Agility & Campaign Modifications

To maintain peak performance, the execution team at SEO Expert Service reserves the absolute right to add, modify, or remove specific SEO tactics, content strategies, and code implementations at our discretion. These modifications are based on real-time algorithm updates, bandwidth allocations, and competitive market shifts. We adapt our strategy to what works best for the current search engine landscape.

4. Schedule Flexibility & Communication

Weekly or monthly progress meetings are a standard protocol to ensure transparent communication. However, the exact day and time of these meetings may occasionally vary by 1-2 business days due to operational priorities, sudden algorithmic monitoring, or other professional commitments. Clients will be notified in advance of any such schedule adjustments.

5. Limitation of Liability

Vivek Kharb, SEO Expert Service, and its affiliates shall not be held legally liable for any fluctuations in search engine rankings, temporary or permanent traffic drops during major search engine core updates, manual penalties resulting from the client’s past SEO history, or third-party platform outages (e.g., Shopify, WordPress, hosting servers).

6. Client Business Liability & Indemnification

SEO Expert Service acts strictly as an independent digital marketing provider. We are not responsible for the type of business the client runs, the products they sell, or the legal nature of their website content.

The client assumes 100% responsibility for ensuring that their business practices, services, products, and website content strictly comply with all applicable local, national, and international laws. In the event that the client’s business faces any legal action, government investigations, disputes, consumer complaints, or regulatory penalties, our agency and team shall be completely held harmless, indemnified, and free from any legal liability, financial damages, or involvement.

7. Governing Law

These terms and conditions shall be governed by and construed in accordance with the laws of Haryana, India. Any disputes arising from these terms or our services shall be subject to the exclusive jurisdiction of the courts in Gurugram, Haryana.